Customer Engagement

This is part three of a three-part discussion with MOHR Retail’s new president, Mary Beth Garcia, about trends, challenges, and predictions for retailers in the coming year. Read part one here and part two here. Looking at all the trends and challenges retailers are facing right...

We sat down with MOHR Retail’s new president, Mary Beth Garcia, to explore some of the trends, challenges, and predictions for retailers in the coming year. Read part one of the three-part discussion below. There were a lot of high-profile retail stories in 2018, but if...

Summer is officially here, and with it, summer retail sales and deals. But of course, store managers are already looking ahead to the next big seasons of retail: back-to-school and holiday. During these critical seasons for the business, your sales associates and store managers have to...

The National Retail Federation’s Big Show is upon us, and once again, the digital transformation of retail is front and center: Topics like the latest disruptive technologies, artificial intelligence, and innovative apps and new ecommerce developments abound. At the same time, we know that tech, on...

But while customer engagement is getting more attention now, the challenge is that for many, the conversation has changed in a number of significant ways. That means no matter how dedicated or accomplished today's managers and associates are, they need to know how to adapt and...