Retail expansion is strongest outside the US. While MOHR Retail continues to be the largest and most experienced retail-specific training and consulting company in the US many of our clients are taking us to countries around the globe.

China and Japan continue to lead retail growth overseas.  We have translated our Retail Store Leadership (RSL) program into both Mandarin and Japanese.  This is in addition to the existing versions of RSL in both French-Canadian as well as Spanish.  Our Retail Multiunit Management (RMM) program has been translated into French-Canadian and is being used by several companies who do business across our northern border in Canada.  Many of the managers and participants in our training do speak English however our translation goes well beyond just mechanical translation of words.

Working with Agnew International we are able to have retailers in country not just translators.  That means that the words used to refer to “store”, “customer”, and “sale” are culturally appropriate and many times even regionally adjusted so that native-speaking retailers relate quickly to the examples and concepts.  Being a retail-specific company we know that when participants relate to what’s being taught they’re more likely to actually use it to create results back on the job.

Is your company expanding outside the US?  Tweet us @mohrretail and let us know how you’re handling the translations.

Posted in Editorial
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About Michael Patrick

Michael held positions in retail management, merchandising, and human resources before joining MOHR Retail’s predecessor in 1986. In 1990 he purchased the retail division of that firm to form today’s MOHR Retail. Michael holds true to his retail roots by delivering learning that changes behavior—providing both immediate and lasting business impact. In addition to facilitating MOHR Retail training programs, he offers executive-level coaching in one-on-one sessions dealing with critical strategic issues such as succession strategies and executive team development. The author of “The New Negotiation Mindset: Guarantee A Bigger Slice,” Michael is a longstanding member of NRF as well as ISA: The Association of Learning Providers. He has a B.A. from San Diego State University, completed Master’s level work at Arizona State University, and lives with his family in New Jersey.