Retailers are used to upheaval and constant change. Over the past decade alone, the “retail apocalypse” has dominated the news as traditional brick-and-mortar retailers have scrambled to adapt to the competitive threat of digital disruptors and changing consumer preferences. By the end of 2019, savvy retail businesses were gaining traction in their strategies with a…

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retail store management

The COVID-19 pandemic has devastated retail businesses and, as a result, their training budgets. But as stores reopen, the leadership and other interpersonal skills that once were essential are now critical. Resetting expectations, overseeing compliance on health and safety, and coaching in real-time to adjust service levels are just a few of the situations that…

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retail trends

Another year is drawing to a close, and as is usual in retail, whew, what a year! Change is always part of the retail story, but with change can come some exciting new opportunities—if you’re prepared to seize them. The evolution of brick and mortar continues, as both traditional retailers and formerly online-only retailers experiment…

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frictionless retail

More than 100 million products were purchased on Amazon Prime Day in 2019. So is it official? Is brick & mortar dead? Not hardly. During the 2018 holiday season, for example, shoppers spent twice as much in physical stores as they did on Amazon, and 93% of them went to a physical store. Looking ahead…

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The next frontier for online retailers isn’t online at all. As web-based brands recognize that they can’t continue to grow their businesses if they limit their reach to one single channel, they’re increasingly investing in brick-and-mortar storefronts as a means to expand brand exposure and increase customer acquisition. Following the lead of brands such as…

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Retail Sales Training

Summer is officially here, and with it, summer retail sales and deals. But of course, store managers are already looking ahead to the next big seasons of retail: back-to-school and holiday. During these critical seasons for the business, your sales associates and store managers have to be prepared to step up their game, skillfully handle…

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retail omnichannel

Every new technology announcement in the world of retail is guaranteed to generate a lot of buzz. Take Amazon’s Dash Button, for example. Press a button, and you’ve instantly placed an order for those common, high-volume commodity items. Convenience for the consumer, more valuable data on customer buying habits for Amazon, more talk of robots taking…

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retail store manager training

Today’s shoppers are more demanding and more educated about what they’re looking for than ever before. To keep up, retailers are constantly on the lookout for innovative ways to take the customer experience to a new level. But it takes more than data and technology to meet the demands of today’s customers. When shoppers are…

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Flat wages and shaky consumer confidence will likely dampen the holiday sales surge for most retailers this year. With Deloitte forecasting a 4% increase in sales this holiday season, versus 5.2% last year, the domino effect is bound to hit seasonal staffing as well. According to Deloitte and a number of other research firms, several…

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Retail Sales Training

Salespeople hear all kinds of challenges and objections on the store floor, and of course, pricing is one of the biggest. Today more than ever, the culprit is information: consumers typically have more information at their fingertips than the salespeople do. It’s very common for customers to do price comparisons on their smartphones while shopping…

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