Retailers are used to upheaval and constant change. Over the past decade alone, the “retail apocalypse” has dominated the news as traditional brick-and-mortar retailers have scrambled to adapt to the competitive threat of digital disruptors and changing consumer preferences. By the end of 2019, savvy retail businesses were gaining traction in their strategies with a…

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There’s one thing you can count on in retail: If it’s not one thing, it’s another. And that means change and new challenges are never far away. With news about coronavirus dominating the headlines, concern over the spread continues to rise. We know the health and safety of your employees and customers is the number…

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frictionless retail

More than 100 million products were purchased on Amazon Prime Day in 2019. So is it official? Is brick & mortar dead? Not hardly. During the 2018 holiday season, for example, shoppers spent twice as much in physical stores as they did on Amazon, and 93% of them went to a physical store. Looking ahead…

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The next frontier for online retailers isn’t online at all. As web-based brands recognize that they can’t continue to grow their businesses if they limit their reach to one single channel, they’re increasingly investing in brick-and-mortar storefronts as a means to expand brand exposure and increase customer acquisition. Following the lead of brands such as…

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retail omnichannel

Every new technology announcement in the world of retail is guaranteed to generate a lot of buzz. Take Amazon’s Dash Button, for example. Press a button, and you’ve instantly placed an order for those common, high-volume commodity items. Convenience for the consumer, more valuable data on customer buying habits for Amazon, more talk of robots taking…

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It seems the death of retail stores in the wake of growing digital technology and e-commerce has been a little exaggerated. But what isn’t an exaggeration is the fact that digital technology is transforming the industry—and customer expectations. Retailers are recognizing this. One of the most common phrases I hear now is “trusted advisor.” How…

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One of the biggest opportunities and challenges for today’s retailers is being able to create a shared vision across all departments and channels about how the customer experiences the retail brand. The potential results from a well-connected, omni-channel operation are staggeringly positive. Getting that to happen at the “people-level” means getting departments to embrace a…

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