Customer Engagement
Retail Holiday Season Strategies for Success
As the summer season winds down and the back-to-school season starts, many retail organizations face one of the most pivotal times of the year. Fall signals the countdown to Q4, a period that can make or break annual sales targets. It’s a busy and important time. Store and field operations, HR, talent selection and development,…
Read MoreWhat Retailers Can Learn from an Award-Winning Chef
July is the quintessential vacation month, and, like many of you, I’m taking the opportunity to do some traveling this month. Over the course of my career in retail store operations, field leadership, and learning and development, I’ve been able to travel to many different places for work, leaving just three states in the U.S.…
Read MoreLoyal Employees, Loyal Customers: Elevate the Shopping Experience by Investing in Retail Talent
Blame it on the Great Resignation, the pandemic, and other factors: It has become undisputedly more challenging to recruit and retain talent in the retail industry. Unfortunately, the frontline, sales, and service associates, who are the face of your brand to your customers, are the populations most affected. And that means the customer experience you’re…
Read MoreTo Succeed in an Unpredictable Holiday Season, Refocus on the Human Factors
It’s hard to believe that October is here already. For retailers, back-to-school has quickly transitioned into the fall and winter holiday seasons. During this all-important time of the year, you want to maximize each and every customer interaction. Even before the pandemic pushed practices like BOPIS (buy online/pick up in store) into the spotlight, retailers were…
Read MoreCreating Customer Experiences in a Frictionless Retail World
More than 100 million products were purchased on Amazon Prime Day in 2019. So is it official? Is brick & mortar dead? Not hardly. During the 2018 holiday season, for example, shoppers spent twice as much in physical stores as they did on Amazon, and 93% of them went to a physical store. Looking ahead…
Read MoreWhat Online Retailers Need to Know for a Successful Brick-and-Mortar Launch
The next frontier for online retailers isn’t online at all. As web-based brands recognize that they can’t continue to grow their businesses if they limit their reach to one single channel, they’re increasingly investing in brick-and-mortar storefronts as a means to expand brand exposure and increase customer acquisition. Following the lead of brands such as…
Read More3 Priorities for Today’s Retail Leaders
This is part three of a three-part discussion with MOHR Retail’s new president, Mary Beth Garcia, about trends, challenges, and predictions for retailers in the coming year. Read part one here and part two here. Looking at all the trends and challenges retailers are facing right now, what advice would you give retail leaders about…
Read MoreSizing Up the Latest Retail Management and Workplace Trends
We sat down with MOHR Retail’s new president, Mary Beth Garcia, to explore some of the trends, challenges, and predictions for retailers in the coming year. Read part one of the three-part discussion below. There were a lot of high-profile retail stories in 2018, but if you had to narrow it down, what two or…
Read MoreTraining Retail Associates to Capitalize on Critical Sales Seasons
Summer is officially here, and with it, summer retail sales and deals. But of course, store managers are already looking ahead to the next big seasons of retail: back-to-school and holiday. During these critical seasons for the business, your sales associates and store managers have to be prepared to step up their game, skillfully handle…
Read More4 Ways Store Managers Create Legendary Customer Experiences
The National Retail Federation’s Big Show is upon us, and once again, the digital transformation of retail is front and center: Topics like the latest disruptive technologies, artificial intelligence, and innovative apps and new ecommerce developments abound. At the same time, we know that tech, on its own, isn’t the cure-all for retail’s latest disruptive…
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